It’s no longer personal

I was reading an interview of Scott Schuman and realized that today, blogging has become so manufactured and superficial. The outfits are staged, the lighting has to be just right, and the poses are sometimes unnatural. I’ve been blogging since I was 13– a long time ago!– and I’ve been a bit frustrated with this change. Blogging used to be about expressing yourself and showing off your cool stuff. Back then, everyone was an amateur, no one had hair and makeup teams and everyone was very supportive. Now, it’s all about “increasing traffic” and “making this a business” and “monetizing your website”. Maybe the shift from blogging being a niche activity to it becoming so widespread meant that there is now more competition for attention and more push to stand out and become a star.

I want a return to the good old days when blogging was a fun thing to do in your spare time. Like jotting down thoughts in an online diary that could lead to discussions among people you’d personally never meet.

What are your thoughts about blogging?



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